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Category Archives: Apple

Post Vision Pro, What Does Everyone Else Do?

June 7, 2023by D2D Advisory Leave a comment

Apple just raised the stakes for VR. Absent Meta developing their own VR OS, the best case for the market is smartphones where Apple has all the profits. The worst case is the tablet market where Apple has all the profits AND all the volume.

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Apple, AR & VR, Strategy

Our Semis Are From the Niagara Falls Area

May 24, 2023by D2D Advisory 2 Comments

Apple has a history of relegating its homegrown chips to the Apple Watch. Is that the fate of their future cellular modem?

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Apple, Components, Networking, Qualcomm, Roll Your Own, Silicon, Wireless

Can Qualcomm Ever Grow Again?

March 21, 2023by D2D Advisory Leave a comment

Qualcomm does not have an easy path to replacing Apple revenue. Maybe Apple will fail at producing a modem. Or maybe Qualcomm could come up with a compelling RF/modem combo that Apple would find too compelling to ignore. Not easy, but possible.

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Apple, Qualcomm, Wireless

Semis Top Five

February 3, 2023by D2D Advisory 3 Comments

We think there will be a few more legs of semis consolidation. So we compiled a list of 5 semis companies who we think will survive:
1. ADI & TI
2. QCOM
3. NVDA
4. Some chip company from China
5. The smoldering remains of Intel, probably owned by others.

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Apple, Google, Qualcomm, Roll Your Own, Silicon
low angle photo of fireworks

Will Foxconn Explode the Auto Industry?

October 26, 2022by D2D Advisory 1 Comment

Foxconn looks incredibly well positioned to usher in a new age of auto manufacturing, and they have the resources that it will require to nurture a new ecosystem of auto makers.

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Apple, Electric Vehicles

The Android-ification of Cars

October 25, 2022by D2D Advisory 4 Comments

The shift to EVs is disrupting the auto supply chain. To name just one example, Foxconn, the company that epitomizes the model which separates electronics design and manufacture is now aggressively promoting its ability to replicate that model for cars.

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Apple, Autonomous Vehicles, China, Components
modern radio set placed on wooden crate

Will Apple build its own RF chips?

August 30, 2022by D2D Advisory 3 Comments

Will Apple build its own RF chips – it turns out this is much more complicated than it sounds, and Apple is already getting almost everything it wants from its RF suppliers. However, nowhere in this piece do we say it will never happen.

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Apple, Qualcomm, RF, Roll Your Own, Silicon, Wireless

State of the Roll Your Own Semis Market

July 26, 2022by D2D Advisory 8 Comments

By our count 28 non-chip companies are developing their own chips. Of these, at least 16 have delivered multiple generations of their chips, signaling a long-term commitment.

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Apple, Roll Your Own, Silicon

De-coding sell side research sources

July 5, 2022by D2D Advisory Leave a comment

In which we examine the ways that good analysts gather data.

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Analyst Decoder Ring, Apple

Is Apple Failing at Modems?

June 30, 2022by D2D Advisory 2 Comments

There are a lot of reasons why Apple’s cellular modem may be failing, most of them just come down to the fact that modems are different and hard.

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Analyst Decoder Ring, Apple, Qualcomm, Silicon, Wireless

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