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Category Archives: Roll Your Own

RISC V and the Data Center – SiFive’s new processor

August 15, 2024by D2D Advisory Leave a comment

We have not written about RISC V much this year. Our sense was that there was not much news. Last year, it seemed like there was news every week, if […]

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AI, RISC V, Roll Your Own, Silicon
man working using a laptop

What does Marvell want to be?

December 7, 2023by D2D Advisory 3 Comments

Marvell has immense talent and a wide range of capabilities. But it is not clear how that all hangs together. It is hard to see Marvell as an independent company five years from now.

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Analyst Decoder Ring, Roll Your Own, Silicon

Can Qualcomm compete in Custom Silicon?

November 21, 2023by D2D Advisory Leave a comment

There are a lot of reasons why Qualcomm is not a force in the custom ASIC business – fear of creating competing products, no sales culture – but we think the main reason is the can of legal worms it would open up for their IP licensing.

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Qualcomm, Roll Your Own

SiFive Overview

October 18, 2023by D2D Advisory Leave a comment

RISC V pioneer SiFive has gone through several iterations, but has now solidified a business model that essentially positions it as a direct competitor to Arm. If they can continue to execute they will benefit from much of the very healhty RISC V momentum

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RISC V, Roll Your Own, Silicon

The Bad Romance of Apple and Qualcomm

October 13, 2023by D2D Advisory 3 Comments

Apple’s antipathy towards Qualcomm pre-dates the launch of the iPhone and seems to be deeply ingrained in their culture. Qualcomm would probably be very flexible to normalize the relationship, but has limits to what i can offer, especially around IP.

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Apple, Qualcomm, Roll Your Own, Silicon, Wireless
zombies entering a shabby door

Intel – 28 Months Later

August 4, 2023by D2D Advisory Leave a comment

Like the hero of a zombie movie – Intel has fixed its manufacturing process and awoken from its coma – only to find the world radically altered. Intel has a lot of talent, but the competition is clawing at the door.

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Roll Your Own, Silicon, Strategy
girl in green sweater holding rolling pin

Are We Reaching the Limits of Homegrown Silicon?

June 16, 2023by D2D Advisory 1 Comment

Oppo is has largely given up designing its own chips, but they faced a very specific set of challenges which do not apply to many of the others looking to roll their own semis.

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Qualcomm, Roll Your Own, Silicon, Strategy
men fighting in the ring

Marketing CPUs in a Multi-Polar World

May 25, 2023by D2D Advisory Leave a comment

How do CPU companies market in a newly, highly-fragmented market? There are no easy answers in this very complex, rapidly moving environment, but there is some hope.

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Roll Your Own, Silicon

Our Semis Are From the Niagara Falls Area

May 24, 2023by D2D Advisory 2 Comments

Apple has a history of relegating its homegrown chips to the Apple Watch. Is that the fate of their future cellular modem?

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Apple, Components, Networking, Qualcomm, Roll Your Own, Silicon, Wireless
a close up on a female like hands assembling broken white plate

AI Semis Market Landscape

May 17, 2023by D2D Advisory Leave a comment

There are really three markets for AI semis – training, cloud inference and edge inference. All of them are already fairly crowded. Choose your battles carefully.

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Autonomous Vehicles, Deep Tech, Electric Vehicles, Roll Your Own, Silicon

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